Legal

Terms of Service

Plain-language terms, written for agencies.

Last updated: August 2026

1. The service

ROVEFRAME provides AI-assisted creative production services — product ads, UGC-style short-form video, brand films and creative testing packs — on a white-label basis to marketing and advertising agencies. We produce and deliver creative assets to your brief; you remain the party facing your client.

2. White-label

Deliverables are provided for you to present and deliver under your own brand. We do not contact your end clients, do not co-brand files, and do not publish your campaigns without written permission. Confidentiality obligations under these terms work in both directions.

3. Briefs & scope

Each order is governed by the agreed brief: product, references, duration, format, platform specs and deadline. Scope, pricing and revision rules are confirmed in writing before production begins. Work outside the agreed scope is quoted separately.

4. Pricing & payment

5. Revisions

Minor revisions — cuts, pacing, captions, music, color and local adjustments against the agreed brief — are included until the asset is approved. Major changes — new talent, new style direction or a new storyboard — are scoped and quoted as new production. Revision rules for each order are confirmed in writing before work starts.

6. Turnaround

Pilot assets are typically delivered within 5 business days of a complete brief; pack batches follow a 48–72 hour cadence after briefs and references are locked. Timelines are estimates; we will notify you promptly of any delay, and delays caused by missing brief materials do not count against our turnaround.

7. Client materials & clearance

You represent that you have the rights to any product images, brand assets, music references and other materials you provide, and that the resulting creative is permitted under the rules of the platforms where it will run. You are responsible for final review, approval and any required AI-content labeling or disclosure before publication — we support appropriate labeling and advise on requirements as part of production.

8. Intellectual property

Upon full payment, the final delivered creative is assigned to you for use in your and your clients' advertising and marketing, across platforms and territories, on a perpetual basis. We retain the right to reference non-confidential production capability in our own materials only with written permission; white-label client work is never published without it. Brand names and trademarks appearing in conceptual / spec work on this site belong to their respective owners.

9. Responsible AI

All production follows our Responsible AI policy. We do not produce fake testimonials, fabricated results, deceptive endorsements or content that impersonates real people, and we decline briefs that require us to. AI-generated talent may demonstrate products and scenarios, not claim real experiences.

10. Limitation of liability

Our services are provided on a professional-effort basis. To the maximum extent permitted by law, our aggregate liability for any order is limited to the fees paid for that order. We are not liable for indirect or consequential damages, including lost profits, ad spend, platform account actions or third-party claims arising from distribution of the creative.

11. Indemnity

You indemnify us against claims arising from materials you supply, your publication or distribution of deliverables, and your use of the work outside these terms. We indemnify you against third-party claims that deliverables themselves infringe intellectual property rights, to the extent of fees paid for the affected work.

12. Termination

Either party may stop new orders at any time. You pay for work completed and accepted; prepaid fees for production not yet started are refundable. Either party may terminate for material breach that is not remedied within 14 days of notice.

13. Governing law

These terms are governed by the laws stated in the individual service agreement or order confirmation signed with your agency. Disputes are first handled in good-faith negotiation, then by arbitration or courts as specified in that agreement.

14. Changes

These terms may be updated over time; the current version applies to new orders placed after the update date. Confirmed order terms remain governed by the version in effect when the order was placed.

Need an agreement your legal team can sign?

We can work under your NDA and master services agreement, or provide a mutual service agreement on request. Email us with your standard paperwork and we'll turn it around before the first brief.

Contact

Questions about these terms: anya@roveframe.com.

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